This is a work in progress. Come back and check out the updates you may be quite surprised where I take this.

maslowAbraham Maslow (1908 – 1970) was the father of humanistic psychology and the creator of Maslow’s Hierarchy of Needs.maslows pyramid of needs

Maslow had the desire to understand what motivated people. In his 1943 paper “A Theory of Human Motivation” he defined the core theory that is still relevant today. He later extended his ideas and fully published them in his 1954 book Motivation and Personality.



The question is : Where do you go once you have reached the top of the pyramid of needs ?

maslows pyramid




Back in the 1940’s, at the height of the 2nd World War, few would have expected that literally millions of people world-wide could reach the top of the hierarchy of needs and start seeking for what comes next. And the economic growth of both China and India has seen the creation of thousands of millionaires and many billionaires, in a region previously impoverished by social and political challenges.

The beauty about life is that it never stops! There is no end game – it just cycles on – expanding with each turn of the clock.

Maslow (1970) estimated that only 2% of people would reach the state of self actualisation. I am very sure now that number has increased massively.






By studying eighteen people he considered to be self-actualised (including Albert Einstein and Abraham Lincoln), Maslow (1970) identified 15 traits of a self-actualised person.

Characteristics of self-actualisers:

1. Perceive reality efficiently and tolerate uncertainty;

2. Accept themselves and others for what they are;

3. Spontaneous in thought and action;

4. Problem-centered and solution focused (not self-centered);

5. Unusual sense of humor;

6. Able to look at life objectively;

7. Highly creative;

8. Resistant to enculturation, but not purposely unconventional;

9. Concerned for the welfare of humanity;

10. Capable of deep appreciation of basic life-experience;

11. Establish deep satisfying interpersonal relationships with a few people;

12. Peak experiences;

13. Need for privacy;

14. Democratic attitudes;

15. Strong moral and ethical standards.